initial ideation and conceptualization

DESIGN

Initial Ideation

Conceptualization.

 To me ulek mayang is a graceful dance but it has a story behind it and that's the main point why I choose ulek mayang instead of other traditional malay dance. The target audience is youth and adult because it suitable for them to look rather than kids. okay, for the background color, I might put gold and sea blue. I put gold because its royalty color for malay and some people believe the 7 princess wear a beautiful traditional costume in gold and the accessory also in gold. For the sea-blue is because the 7 princess comes from sea. So, the purpose of this design, I want to make the audience feel the graceful of the princess yet creepy of the story. lets say 2 in 1. 

ART

So, for the art..I draw the music note. actually the background is creepy but I didn't know how to draw perfectly. its just a sketch. okay...my statement about this art is I draw a mucis note and the creepy background because I heard a story, its true story... if we sing the ulek mayang song completely, the singer will be hit by the spirit of ulek mayang. they said that the 7 princess come and sing the ulek mayang song while dance and go to the person that sing the song, and the person will possesed.